A few years ago I put out a gocco print edition that featured three colorful and boldly patterned snakes. I thought they looked good but I had that edition collect dust on Etsy for two whole years without selling a single one! I remember vowing never to try to sell something with a snake on it again because they don't seem to have any commercial appeal.
Too bad I love snakes. Yes, even the really big ones, the ones that hang from tree branches all creepy and the ones with venomous fangs. So, I broke the promise to my practical self and started printing up another snake design. This one features a harmless green snake with a secret and has just slithered into the shop.
My friend Liz suggested that the snake cards may be an unexpected success since that famous adventurer, the Bronx Zoo Cobra, has used his charm to gain tons of Twitter followers and has surely done a lot for the popularity of snakekind.